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Holly Herndon - PROTO LP

Holly Herndon - PROTO LP

4AD

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Holly Herndon operates at the nexus of technological evolution and musical euphoria.

Holly’s third full-length album 'PROTO' isn’t about A.I., but much of it was created in collaboration with her own A.I. ‘baby’, Spawn.

For the album, she assembled a contemporary ensemble of vocalists, developers, guest contributors (Jenna Sutela, Jlin, Lily Anna Haynes, Martine Syms) and an inhuman intelligence housed in a DIY souped-up gaming PC to create a record that encompasses live vocal processing and timeless folk singing, and places an emphasis on alien song craft and new forms of communion.

'PROTO' makes reference to what Holly refers to as the protocol era, where rapidly surfacing ideological battles over the future of A.I. protocols, centralised and decentralised internet protocols, and personal and political protocols compel us to ask ourselves who are we, what are we, what do we stand for, and what are we heading towards?